According to Fox News, Aaron Rodgers has officially signed a one-year contract with the Pittsburgh Steelers worth over $13 million. Traders should note that Rodgers has previously shown interest in cryptocurrency endorsements and received part of his salary in Bitcoin during his tenure with the Packers (source: Fox News, Bitcoin Magazine). This high-profile move could attract new crypto sponsorship deals to the Steelers and drive further NFL engagement with blockchain technology, potentially increasing demand for sports-related crypto tokens and NFTs.